Logo Design
Logos create marketplace recognition for companies, products and services

The logo created for Simplified Bridge Systems represents SBS’s mission and product: A new concept in bridge building using local products, prefabricated and shipped to the site, ready to install with a minimum of bridge and road closure downtime. It is designed to convey speed, simplicity and durability.

Italicized, san serif type creates a feeling of movement and speed. The heavy, bold font suggests strength and durability. Two parallelograms graphically represent two sections of a prefabricated “simplified bridge” which come together very quickly during bridge construction. Brown was selected to represent wood planking, one of a variety of local materials often used for bridge construction.

Each of the logos featured below was developed using the same approach as described above. The logos incorporate important aspects of the businesses they represent through graphics, type and color.